Luxury jewellery brand Obari sets sights on the UK market 

The move into the UK market represents a strategic expansion for Obari, driven by a commitment to deliver exceptional quality and design innovation to discerning customers worldwide 

London: Obari, a jewellery brand led by gemmologist and designer Danah Alfayez, is poised to make its mark in the UK market, expanding its global presence beyond the Middle East. 

Founded in 2012, Obari has earned acclaim for its exceptional craftsmanship and innovative designs, distinguishing itself in the competitive luxury jewellery landscape. Danah Alfayez’s journey in jewellery design began at eSKay Jewelry, where her bespoke creations garnered widespread acclaim, laying the foundation for her own venture. 

Dedicated to producing high-quality jewellery, Obari’s pieces are meticulously crafted by seasoned goldsmiths using the finest gemstones, ensuring each creation meets exacting standards of elegance and craftsmanship. 

“We are excited to introduce Obari to the UK and eager to establish partnerships that align with our brand ethos,” remarked Danah Alfayez. “Our goal is to offer stylish and imaginative jewellery options to UK consumers, whether through our diverse collections or bespoke designs tailored to their preferences.” 

Obari caters to a diverse clientele, offering pieces that span from accessible luxury to high-end glamour, ensuring a range of options that appeal to varying tastes and budgets. Beyond its collections, the brand specializes in the revitalization of cherished or outdated jewellery. 

The move into the UK market represents a strategic expansion for Obari, driven by a commitment to deliver exceptional quality and design innovation to discerning customers worldwide. 

Retail Jeweller ME News