Chopard and Alfardan Jewellery unveil Ice Cube collection in spectacular Doha showcase

Luxury meets innovation as Chopard and Alfardan Jewellery introduced their Ice Cube collection, with Egyptian actress Yasmine Sabri illuminating the evening’s elegance

Doha: Chopard, in partnership with Alfardan Jewellery, celebrated the launch of its highly anticipated Ice Cube collection in Doha, marking a significant moment in luxury jewellery design. The glamorous event was headlined by Egyptian actress Yasmine Sabri, whose magnetic presence captivated the audience.

Resplendent in an exquisite floral-themed high jewellery ensemble, Sabri perfectly embodied the collection’s essence. Her carefully curated look showcased the Ice Cube range’s distinctive aesthetic—a masterful blend of geometric precision and sculptural elegance. Statement rings from the collection adorned her hands, their clean lines and contemporary design speaking to Chopard’s innovative approach to fine jewellery.

Drawing inspiration from the pure, crystalline structure of ice cubes, the collection transforms a simple geometric form into wearable art. Each piece represents a harmonious fusion of innovation and traditional craftsmanship, reimagining architectural lines through the lens of haute joaillerie. The collaboration between Chopard and Alfardan Jewellery brings this exceptional collection to Doha’s most discerning clientele, celebrating Qatar’s growing reputation as a luxury fashion destination.

More than a mere product launch, the event underscored the intricate relationship between high fashion, celebrity influence, and the luxury market. Yasmine Sabri’s radiant presence epitomised the collection’s sophisticated narrative, highlighting Chopard’s ability to create jewellery that transcends mere adornment.

Retail Jeweller ME News