Eid-al-Adha to be full of ‘Glittering Surprises’ with Dubai Jewellery Group’s DSS campaign

Dubai Jewellery Group’s ‘Glittering Surprises’ campaign invites customers to immerse themselves in jewellery shopping with an added prospect of winning vouchers worth AED 5000

The Dubai Jewellery Group has been running the ‘Glittering Surprises’ campaign, a jewellery extravaganza for the upcoming annual, season-long retail and entertainment event Dubai Summer Surprises (DSS) beginning on June 29.

From June 20 to July 23, 2023, customers can immerse themselves in an extensive range of exquisite jewellery and take advantage of attractive deals on gold, diamond, and pearl pieces in the city. As part of the ‘City of Gold Glittering Surprises’ campaign, Dubai Jewellery Group is giving customers an opportunity to win jewellery vouchers worth AED 5000 with every purchase of AED 1000 or more. A total of 20 lucky winners will have the chance to take home a total of AED 100,000 worth of stunning jewellery.

Commenting on the campaign, Laila Suhail, Board Member & Chairperson of Marketing at Dubai Jewellery Group (DJG), said, “The ‘Glittering Surprises’ campaign represents our dedication to pushing boundaries and exceeding customer expectations. This remarkable initiative mirrors the opulence and sophistication that Dubai is famous for and promises an enchanting jewellery shopping experience throughout the Dubai Summer Surprises. By participating, individuals have the opportunity to win AED 1,00,000 worth of jewellery vouchers, and we extend a warm invitation to everyone to be a part of this extraordinary campaign and immerse themselves in the enchantment it brings.”

This year, the campaign is perfectly timed to coincide with Eid-al-Adha, allowing residents and expat shoppers to make the most of the exclusive offers and promotions including:

• Up to 50% discount on diamond and pearl jewellery at select outlets
• Savings of up to 50% on making charges of gold jewellery
• Additionally, customers will win exciting prizes with each purchase.

Over 65 prestigious jewellery brands will be part of this season’s campaign across 180 outlets. For a complete list of participating jewellers and their exclusive offers, please click here.

Courtesy: ZAWYA