La Marquise’s ‘Je’ collection sparkles with brilliant cuts at a fraction of the price

The brand’s newest collection focuses on the science of surreal illusion. The Retail Jeweller World looks at the latest collection from La Marquise that offers the cuts of the deepest desire at a much lower price point

La Marquise has popped up with a new collection that not only spreads joy, but also helps the wearer exude their unique identity. How did they do it? Use smaller diamonds packed together to create the illusion of a bigger cut.

Called the “Je” collection, the solitaire pieces reflects a seamless illusion that every woman wants to possess. The USP of the collection is that it does not burn a hole in your pocket. You can now have the cut you want the most in a fraction of the price, just with the power of illusions. Celebrate yourself with Je Collection – The Classic Edit.

Focusing on the brilliance of diamonds, craftsmanship and jewellery expertise, ‘Je’ is the brand’s focus on everyday, versatile diamond pieces that shine and shimmer.

The French pronoun “Je” when translated into English is “I”. like the name suggests, the collection is all about oneself; featuring the most coveted diamond cuts. With Je, every lady who desires these cuts can have them without breaking the bank. Through a seamless illusion setting that gives the appearance of a solitaire, you have a beautiful piece of jewellery in a fraction of the price. The most popular diamond cuts are Round, Emerald, Cushion, Pear and Heart. The round cut diamond is by far the most desired and coveted diamond cut because of its brilliance.

The Je, classic round collection focuses on round illusions. Smaller round diamonds are used to create the illusion of a larger round diamond giving you a range of looks from the 1 carat solitaire look to the 8-carat solitaire look. From stunning rings to pendants, a selection of slim bangles, the Je collection has it all.

Every woman has a right to her diamonds, and La Marquise has made it possible with “Je”

Courtesy: Retail Jeweller World News