Sartoro Genève and Alfardan Jewellery host an exclusive high jewellery showcase at Corinthia Yacht Club in Qatar 

Through the exclusive high jewellery showcase, Sartoro Genève, in collaboration with Alfardan Jewellery, strengthens its presence in the Middle East, emphasizing  regional market engagement 

Doha: Swiss fine jewellery brand Sartoro Genève, in collaboration with Qatar’s Alfardan Jewellery, hosted an exclusive high jewellery showcase at the Corinthia Yacht Club in Doha. This strategic event reinforced both brands’ commitment to catering to the Middle Eastern luxury market. 

The afternoon tea reception provided an intimate platform for Sartoro Genève to present its exquisite high jewellery collections to a select audience of clients and members of the Corinthia Yacht Club. The curated display, set against the opulent backdrop of the yacht club, showcased Sartoro’s hallmark designs, celebrated for their precision craftsmanship and timeless elegance. 

Sartoro Genève, founded in 2001 by Arto and Saro Artinian, has established itself as a trusted name in fine jewellery, with boutiques in Dubai, Doha, and Kuwait. The Maison’s in-house artisans ensure the highest standards of quality by meticulously sourcing, cutting, and crafting each piece.  

Alfardan Jewellery, a concept store jewellery brand founded in 1954, has grown into a prominent retailer with multiple showrooms across the region. Its partnership with Sartoro Genève for this showcase highlights its strategy to align with global luxury brands to enhance its regional influence. 

The event not only celebrated the artistry of fine jewellery but also underscored the brands’ shared vision of building strong client relationships and expanding their footprint in the region. 

Retail Jeweller ME News