Vinsmera celebrates opening of 3 showrooms across UAE with brand ambassador Mohanlal

Each inaugural event was met with tremendous fanfare, drawing jewellery enthusiasts, loyal patrons and admirers of the star alike

Dubai: Vinsmera Jewels has marked a major milestone with the grand opening of three new showrooms across the United Arab Emirates. The inaugurations were led by superstar and brand ambassador Mohanlal, at the stores located in Sharjah, Dubai and Abu Dhabi.

The celebrations began with the Sharjah showroom inauguration on Saturday, October 11, where an enthusiastic crowd gathered at Rolla to witness the unveiling of Vinsmera’s latest destination for luxury. The excitement continued the next day as Mohanlal inaugurated the Dubai showroom at Karama Center at, followed by the Abu Dhabi showroom at Mussafah. Each event was met with tremendous fanfare, drawing jewellery enthusiasts, loyal patrons and admirers of the star alike.

The three new showrooms mark a significant leap forward in Vinsmera’s expansion journey, reinforcing its growing stature as a global jewellery powerhouse. Each showroom showcases an exclusive curation of gold, diamond, polki, precious stone and silver collections, thoughtfully crafted to appeal to the UAE’s multicultural clientele. From the opulent interiors to personalized service, every detail reflects Vinsmera’s dedication to creating a remarkable experience for customers.

Dinesh Kambrath, Chairman, Vinsmera Jewels, said, “These inaugurations are a proud moment for us. The UAE has always been at the heart of our global vision and with these three showrooms as our first step in this exciting nation, we are bringing our promise of beauty, trust and timelessness closer to our customers. We are deeply honoured that Padma Bhushan recipient Mohanlal – our brand ambassador and a true icon of excellence – was a part of this monumental journey.”

The launch of the Sharjah, Dubai and Abu Dhabi showrooms not only underscores Vinsmera’s rapid rise in the region, but also lays the foundation for the next phase of its international expansion. With flagship outlets already open in Kozhikode, India and plans under way for new destinations in Kochi, Trivandrum and Kannur, Vinsmera continues to build its legacy across borders.

Founded in 2008, the Vinsmera Group designs and exports jewellery for leading brands across India, the Gulf, the United States and the United Kingdom, with wholesale units located in Dubai, Kannur and Thrissur. Entering retail, it currently operates showrooms in Kozhikode in India, and in Dubai, Abu Dhabi and Sharjah in the United Arab Emirates. It is preparing to enter the jewellery retail markets of Singapore, Malaysia, the UK and the USA.

Retail Jeweller ME News