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Love in bloom: How Samra Jewellery transforms childhood memories into timeless ornaments
Inspired by delicate daisy petals that represent the uncertainty and joy of love, the brand’s ‘Love Me, Love Me Not’ collection offers a beautifully crafted tribute to the emotions that define every love story
Dubai: Samra Jewellery’s new ‘Love Me, Love Me Not’ collection designed by Yara breathes life into the sweet innocence of love. Drawing inspiration from daisy flowers Yara loved to collect in her youth, this collection showcases romance through the art of fine jewellery. Each piece serves as a delicate corsage, expertly crafted to encapsulate the fleeting yet profound emotions of love.
The title ‘Love Me, Love Me Not’ evokes the familiar childhood game where petals are plucked from a flower, asking, ‘Love me, love me not’. This simple game mirrors the uncertainty and joy of love, making it a fitting theme for a collection that explores the nuances of romance. Samra’s pieces bring this sentimental game to life, transforming its playful nature into beautifully designed jewellery. Handcrafted with 18K white and rose gold, each design is adorned with brilliant diamonds, mother-of-pearl, and vibrant sapphires in soft shades of yellow and pink, radiating warmth and elegance. Whether celebrating the first stirrings of love or a bond that has endured, these pieces represent the full spectrum of emotion in relationships. The collection features an array of exquisite pieces, each one unique and full of character. These pieces add a touch of romance to any look and embody the gentle yet enduring nature of love.
Samra Jewellery is internationally recognized for its exceptional craftsmanship, and the ‘Love Me, Love Me Not’ collection stands as a testament to this commitment. Each piece is meticulously handcrafted to achieve unparalleled precision and perfection in every detail. By seamlessly blending innovative design with traditional techniques, Samra Jewellery creates pieces that are not only visually striking but also functional for everyday wear. More than jewellery, the ‘Love Me, Love Me Not’ collection represents a lasting symbol of love.
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We bring you a fortnightly wrap of the most significant retail happenings absolutely free of cost. A free subscription to Retail DIVE will keep you ahead in business and know-how!