Natural Diamond Council announces appointment of Susie Dewey as global Chief Marketing Officer

Amber Pepper, CEO, Natural Diamond Council, has welcomed Dewey to NDC, noting her ability to connect brand, culture and commercial impact

London: The Natural Diamond Council has announced the appointment of Susie Dewey as Chief Marketing Officer (CMO), marking a significant step forward in strengthening its global marketing leadership and cultural influence.

Dewey joins the organization with over 17 years of experience in shaping and evolving globally recognized fashion and lifestyle brands. She has held senior leadership roles across internationally renowned companies including Tapestry, Net-a-Porter and Michael Kors, following an early career in PR at Topshop and Burberry.

Throughout her career, Dewey has led integrated marketing strategies, global partnerships and high-profile brand activations—building a strong track record of driving brand growth, customer acquisition and cultural relevance across international markets.

In her role as CMO, Dewey will lead the Natural Diamond Council’s global marketing and communications strategy, further elevating the narrative of natural diamonds and strengthening the organization’s position at the intersection of culture, creativity and impact.

Dewey brings an integrated approach to modern marketing, combining creative and commercial thinking to translate brand vision into insight-led campaigns that deliver measurable business impact. Known for her instinctive understanding of brand building, she has consistently positioned brands at the centre of cultural conversations.

A collaborative and emotionally intelligent leader, Dewey is deeply committed to building high-performing teams and fostering environments where talent can thrive.

Commenting on the appointment,Amber Pepper, CEO, Natural Diamond Council, said,“Susie’s appointment marks an exciting moment for the Natural Diamond Council. Her ability to connect brand, culture and commercial impact makes her exceptionally well placed to lead our global marketing efforts.”

Susie Dewey, CMO, Natural Diamond Council, said,“I’m incredibly excited to join the Natural Diamond Council at such a pivotal time. The opportunity to shape the global narrative around natural diamonds is one I’m truly passionate about.”

The Natural Diamond Council is a not-for-profit organization dedicated to promoting and protecting the integrity of the natural diamond industry worldwide. It supports the livelihoods of over 10 million people across the diamond supply chain.

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