RJ Market Watch
Malabar Gold and Diamonds launches ‘Everyday Diamond Fest’
The jewellery brand has taken the best of its light-weight and affordable diamond pieces and thrown them into a beautiful mix called the ‘Everyday Diamond Fest’. The Retail Jeweller World finds out how.
Malabar Gold and Diamonds has launched a range of affordable diamond jewellery as part of its ‘Everyday Diamond Fest’ campaign.
The range, which is suitable for customers of all ages, is the best way to go for first-time diamond buyers too. With prices starting from QR790, the ‘Everyday Diamond Fest’ will be held across all stores of Malabar Gold & Diamonds in Qatar. It will also be hosted at the jeweller’s stores in Saudi Arabia, Kuwait, Oman, the UAE and Singapore.
This “unique opportunity” from Malabar Gold & Diamonds gives each customer the possibility of owning their favourite piece of diamond jewellery, as the collections in ‘Mine’ – Diamond Jewellery, ‘Era’ – Uncut Diamonds and ‘Precia’ – Precious Gem Jewellery brands showcased as part of the festival are available at various price points, the leading jeweller has said in a statement.
“Their huge collection of jewellery, studded with classic and exquisite diamonds, ranges from lightweight and daily wear to office wear and elegant party wear, providing the appropriate piece of jewellery for every occasion. The variety in designs ensure that customers can find jewellery that complement their outfit and mood any day of the week,” the statement notes.
The ‘Everyday Diamond Fest’ includes diamond jewellery ranging from pendant sets to rings, earrings, oval bangles and men’s rings that can be worn any day of the week.
All jewellery showcased as part of the ‘Everyday Diamond Fest’ come with the ‘Malabar Promise’, a set of policies that safeguard the interests of customers and their purchases: every diamond passes through 28 internal quality tests; best exchange value; guaranteed buyback ; complete transparency – detailed and transparent price tag; assured lifetime maintenance at all 260 stores across 10 countries; and certified by international labs.
Courtesy: Retail Jeweller World News
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